Shopping centres have started selling Christmas decorations weeks ago. It’s only a matter of days before they start playing carols in supermarkets.
Love it or hate it (I’m in the latter category), the end of the year is upon us and small businesses around the world are preparing for their end of year shut down period.
Marketing managers scramble to get their Christmas content ideas and plan sorted out for the next few weeks before the gong announces 2018. Content ideas usually run dry by this time and inspiration runs low.
This is why I created this list.
50 Christmas content ideas to get you through the rest of the year.
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Do a fun summary post for each month of the past year.
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Repost your Facebook lives in a scheduler.
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Do a themed slideshow for the year.
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Repost your blogs from the previous year.
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Repost your YouTube videos from the previous year.
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Share any interviews you did during the year.
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Post any podcast links you have done as a host or as a guest during the year.
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Post your favourite articles you’ve read during the year.
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Share your Xmas with people and ask them to share theirs with you.
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Ask people to post a pic of the lames Xmas present they got this year.
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Get people to post a pic of their Xmas tree this year.
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Ask people to post a pic of where they are spending NYE this year.
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Encourage people to post their favourite news article from this year.
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Ask people about any NY resolution they have made for the year and if they kept it.
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Ask people about any NY resolution they are making for 2018.
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Post a quote or GIF that sums up your year.
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What was your most successful product/service this year? Share your win with your customers.
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WTF moment of the year. Share yours and ask your audience to share theirs.
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Publish your favourite Xmas recipe.
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Share your favourite NYE party food recipe.
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Do a competition for the ugliest Xmas jumper/hat/t-shirt.
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Share a Xmas/NYE message live and get your audience to share theirs.
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Create a countdown calendar to your re-opening for the new year.
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Share your Xmas bon-bon jokes and ask people to share theirs.
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What is the best seasonal memory of your childhood?
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Share your Xmas shopping experience.
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Create a survival guide of your own for your own clients.
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Share your favourite charity cause and get people to share theirs.
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Feature your best customers on your page.
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Get people to share Xmas photos from their childhood.
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Share your funniest Xmas/NYE memory.
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Produce a low-cost digital product offer people can take advantage of during the break.
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Put up a competition asking people to design you a seasonal FB cover image.
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Create a collage of Santa beards from Xmas movies and have people guess who’s who.
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What’s your favourite/least favourite Xmas movie?
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Ask people what other cultures do around Xmas time.
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Tell people in your newsletter how long you’re closing during the break and when you’re opening again.
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Have a little something extra special in the first newsletter of the year for those who make the effort to read it. A gift voucher/invitation to a free webinar, something like that.
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Refer to the above in the last newsletter you’re sending out for the year.
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Send people a gift voucher for your business that they can forward to a friend.
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Get together with another small business and create a combined and collaborative offer.
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What are you thankful for this year? Share and ask your audience to share as well.
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Ask your audience to wish you a happy new year in their native language.
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Share your favourite music track of the year.
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Talk about your biggest achievement this year and get people to share theirs.
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Describe the year 2017 for you in 10 words or less.
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Create a fun end of year story with your audience by asking everyone to contribute a single word.
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Shoutout to the people you worked/collaborated with during the year.
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Create a holiday hashtag for your brand or business and ask your audience to share it. Make it a competition with a prize for the most shares.
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Best elf-on-the-shelf memes or GIFs.
Download this list now as a PDF
You can create a comprehensive plan for the entire season with your Christmas content ideas or you can take it week by week, spending a few hours on content. This weekly planner will help you get that done.